THE FORBIDDEN
COLLECTION

  • Branding

  • Advertising

  • Art Direction

  • Creative Direction

  • Motion & Animation

  • Social Media & Content

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THE FORBIDDEN
COLLECTION

Unleashing a wildly fresh, serpent-infused vision for Morphe’s Forbidden Collection, we transformed basic beauty into irresistible temptation. A reimagined Garden of Eden sets the stage, where seductive eye and lip colors become the forbidden fruit. Blurring the line between reality and fantasy, the campaign fuses stunning photography with AI-generated dreamscapes, creating a hypnotic world where makeup lovers can embrace their most daring desires.

The creative process began with an artfully styled photoshoot, layering real models, props, and Morphe’s products with decadent detail—including actual fruit and custom-designed “Forbidden” typography spiked with thorns. AI enhanced the surrealist aesthetic, drawing inspiration from snow-capped Himalayas, flowing Chinese rivers, and lush Icelandic moss. The Forbidden Collection is an invitation to indulge, transform, and reveal your most untamed beauty.

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